Snowplow Event Tracker app icon

Snowplow Event TrackerAnalytics app for Shopify

This application enables collecting event-level data from your Shopify store with a Snowplow data pipeline, both on the storefront (client-side) an...
5.0·3 reviews·By SnowcatCloud Inc.

Collect behavioral event data on the storefront and via webhooks with Snowplow.

This application enables collecting event-level data from your Shopify store with a Snowplow data pipeline, both on the storefront (client-side) and via webhooks (server-side), providing you with highly accurate and granular data. You can use this application to collect raw data that enables your data team to to perform marketing attribution, personalization, 360 customer view (customer knowledge graph), fraud detection, customer scoring, store/inventory monitoring, and so much more.

This application enables collecting event-level data from your Shopify store with a Snowplow data pipeline, both on the storefront (client-side) and via webhooks (server-side), providing you with highly accurate and granular data. You can use this application to collect raw data that enables your data team to to perform marketing attribution, personalization, 360 customer view (customer knowledge graph), fraud detection, customer scoring, store/inventory monitoring, and so much more. more
  • Track storefront and webhook orders, carts and checkouts (honors Consent)
  • Configure Snowplow JS tracker options
  • Configure orders, carts and checkout webhooks with 1-click
  • Honors Shopify customer privacy settings
Categories
Analytics
Features
Visitor IPCheckout analyticsCustom reportsPixel trackingUTM trackingAbandoned cartReplay filteringFunnel analysisActivity trackingLifetime value (LTV)Custom dashboardsReal-time trackingMarketing attributionData export