Stape Conversion Tracking
Set up Google Tag Manager on Shopify with server-side tracking. Capture up to 40% more conversions and improve ROAS with accurate data.
Recover more conversions and boost ROAS with Stape’s app for server-side GTM tracking
Stape Conversion Tracking makes it easy for stores to set up Google Tag Manager with server-side tracking. The app removes technical barriers by installing GTM natively and automatically generating key e-commerce events for conversion tracking. By combining server-side tracking with Stape’s advanced features, you can recover more conversions, improve ROAS from ads, and gain reliable attribution with accurate, privacy-resilient data.
Stape Conversion Tracking makes it easy for stores to set up Google Tag Manager with server-side tracking. The app removes technical barriers by installing GTM natively and automatically generating key e-commerce events for conversion tracking. By combining server-side tracking with Stape’s advanced features, you can recover more conversions, improve ROAS from ads, and gain reliable attribution with accurate, privacy-resilient data.
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- Native app for server-side Google Tag Manager setup
- One-click GTM container injection into your store
- Automatic creation of major Data Layer events for conversion tracking
- Send purchase and refund webhooks to the server-side GTM container
- Extend cookies and bypass ad blockers for more accurate tracking