Primer | Sweepstakes
Run sweepstakes and giveaways using loyalty points or free entry. Configure rules, caps, and eligibility, track entries, and export a winner pool for drawings.
Run a sweepstakes instead of a sale. Get more customers, grow your list, stay legal.
Running a sale is the default move when you want more traffic, more sign-ups, or more purchases. But over time it becomes a trap. Customers learn to wait. Margins get thinner. And the promotion stops feeling special. Sweepstakes work differently. People get genuinely excited. They share them with friends. They come back to see if they won. And you only give away one prize instead of discounting your whole catalog. Primer makes it easy to run sweepstakes on Shopify!
Running a sale is the default move when you want more traffic, more sign-ups, or more purchases. But over time it becomes a trap. Customers learn to wait. Margins get thinner. And the promotion stops feeling special.
Sweepstakes work differently. People get genuinely excited. They share them with friends. They come back to see if they won. And you only give away one prize instead of discounting your whole catalog.
Primer makes it easy to run sweepstakes on Shopify!
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- Get more customers without running a sale
- Compliance is built in, not bolted on
- Works with your loyalty program and email list